GainingEdge Client Advisory

Client Advisory #42

Date: 20 May 2022

As part of GainingEdge’s standard protocol, we are committed to advising our existing clients of new engagements for our company. We adopted this best practice in view of our company’s broad client base in the business events industry. It is also GainingEdge’s duty to scrutinise its client relationships for potential conflicts of interest and to disclose actual or potential conflicts to our existing clients.

While we firmly believe that our adherence to the confidentiality clause in our contract with all our clients is sufficient to ameliorate any possible conflicts, we also wish to offer the opportunity for any possible concerns to be discussed.

Below is a list of GainingEdge’s current engagements:

International Congress & Convention Association (ICCA), THE NETHERLANDS (Headquarters)Manager and Moderator of annual Association Executive Seminar as well as various seminars conducted by ICCA Asia Pacific Regional Office – since March 2005

ICCA Africa – African capacity building project – white papers on various aspects of building local convention industries – since October 2020

Assist and support ICCASkills Certification programme 2021-2024 – since January 2021
BestCities Global Alliance (Headquarters)Management Services for the world’s first global convention bureau alliance. BestCities Global Alliance partners include CVBs of Berlin, Cape Town, Copenhagen, Dubai, Dublin, Guadalajara, Houston, Madrid, Melbourne, Singapore, Tokyo and Vancouver – since April 2009
African Society of Association Executives, SOUTH AFRICAOrganisational consulting and support for education programs – since March 2015
Ōtākaro Limited (New Zealand Government), NEW ZEALANDAdvisor/Owner’s Rep for Te Pae Christchurch Convention Centre – since October 2017
Guadalajara Convention and Visitors Bureau, MEXICOIn-market sales representation for European market – since May 2018
Visit Brussels Convention and Association Bureau, BELGIUMSetting up and facilitation of Client Advisory Board – since June 2018
Intellectual Capital Analysis of Brussels, Flanders and Wallonia regions – since April 2022
HONG KONG (undisclosed client)Technical feasibility and master plan advisory for convention and exhibition centre in mixed used development – since May 2019
MeetDenmark, DENMARKOutreach Program (Phase 3) – since January 2020
BEXCO Busan Exhibition & Convention Centre, SOUTH KOREAConvention leads development – since February 2020
Istanbul Convention and Visitors Bureau, TURKEYDevelopment of an activation strategy – since March 2020
Macao Trade and Investment Promotion Institute, MACAOMICE bidding and support consultancy services – since January 2021
ChristchurchNZ Convention Bureau, NEW ZEALANDChristchurch Advocate Programme – since February 2021
NEOM, SAUDI ARABIAOwner’s rep and operator procurement – since March 2021
Tokyo Convention & Visitors Bureau, JAPANAsia and North America Representation 2021-2022 – since April 2021
Destination Florence Convention & Visitors Bureau, ITALYFlorence Restart Program project extension – since May 2021
Japan National Tourism Organization, New York Office, USAUSA MICE promotion 2021-2022 – since June 2021
VisitFlanders Convention Bureau, BELGIUMStrategic reset – since July 2021
PROMTUR Panama, PANAMADMO Organization Development – since October 2021
Beijing North Star Convention and Exhibition Investment Co., Ltd., CHINAOperational Advisory for opening of China National Convention Center II (CNCC-II), Beijing – since September 2021
Convention Bureau Italia, ITALYItalian Knowledge Leaders – since September 2021
Hungarian Convention Bureau / Budapest Convention Bureau, HUNGARY Activation strategy – since January 2022
Daegu Convention and Visitors Bureau, SOUTH KOREAInternational promotion and publicity for “Business Events Legacies in Daegu” report – since March 2022
Destination Canada Business Events, CANADALegacy Impact Study of Canada’s business events industry – currently underway

A record of all GainingEdge clients – past and present – can be viewed here.


GainingEdge organises GainingConnections activities at trade shows and industry events during the year, such as IMEX Frankfurt and the ICCA Congress. These consist of:

- Educational events
- Business leads exchanges

Please contact us should you wish to participate in these events or would like to know when the next activities are taking place.