Project Brief: Bogotá, COLOMBIA

Client  – Chamber of Commerce of Bogotá 

GainingEdge was engaged in 2017 to conduct a business case for funding of the convention bureau in Bogotá.  Through consultation with public and private sector in Colombia, augmented by global research into funding practices for CVBs, a series of recommendations were developed to enhance the competitiveness of Bogotá’s business events effort.