Project Brief: Kuala Lumpur, Malaysia

Client – SMG and Naza TTDI
Facility – MITEC: situated within a 75-acre in-development masterplan, a 140,000 sqm GFA venue with 48,000 sqm net exhibition space across 11 exhibition halls and a multi-purpose hall + meeting and conference rooms

GainingEdge was engaged to develop the business plan for the new venue opening in 2017.